An Event Planning Blog by Gather Digital

5 Color Strategies for Your Event App

Posted by Samuel Bavido on Sep 19, 2016 7:29:52 PM


As an account manager for a mobile event app, part of my job is training new clients on our content management system to set up and run their event apps. When we get to the part where we choose event app colors, people get excited.

Read More

Event Technology Security: What We Learned and Why SOC 2 Matters

Posted by Jon Phillips, CEO on Sep 2, 2016 4:24:04 PM

Before working with any technology vendor, ask, “Do you have a SOC 2 report?”

When looking to engage with a technology vendor, one of the first questions you should ask is, “Do you have a SOC 2 report?” A SOC 2 report is a great way to assess the processes and controls that a company has in place to ensure that they can deliver on their promises to you. We know the tremendous effort involved in pursuing a SOC 2 audit and report—we recently went through the process ourselves.

Read More

12 Ways Your Event App Can Delight Sponsors and Increase ROI

Posted by Angie Sloan on Aug 14, 2016 12:45:52 AM

Sponsors and exhibitors are crucial to the success of many conferences and events. As an event planning professional, you'll want to make those key partners happy and keep them coming back year after year. You can do it with a solid strategy for helping them get the most from your event.

Read More

8 Great TED Talks from 2016 That Will Inspire You to Dream, Fail and Connect with Others

Posted by Angie Sloan on Jul 31, 2016 1:15:23 AM

In need of some inspiration? Try these eight great TED Talks. We’ve chosen these recent talks because they dare us to dream while embracing the idea of total failure, make us laugh, spark our imagination, help us connect with people, and fill us with the wonder of natural beauty.

(If a good laugh is what you're after right away, go directly to #7.) 

Read More

Social Media Quick Tips: Increase Event Engagement with Your Mobile App

Posted by Samuel Bavido on Jul 15, 2016 9:06:53 PM

No doubt social media is used extensively to bring people and resources together. 65% of American adults now use social media sites, according to Pew Research Center. That’s 10 times higher than it was a decade ago. And it’s not just young adults (although 90% of people 18-29 use social media), usage for people 65 and older has more than tripled since 2010, rising from 11% to 35%.  

Read More

How Event App Gamification Can Help Drive Event Goals

Posted by Angie Sloan on Jun 14, 2016 2:37:13 PM

A little friendly competition goes a long way to encourage participation at events. Gamification in your mobile event app is fun for meeting-goers, but at its core is a great way to engage attendees and help drive the behaviors that get to the very heart of your event goals. 

Read More