An Event Planning Blog by Gather Digital

What Meeting Planners Should Know About Event App Security: 8 Essentials

Posted by Angie Sloan on Jun 30, 2017 11:17:17 AM


Imagine having to announce to your attendees that you’ve experienced a security breach and that their private information has been made public. It’s vital to keep your information safe—for both your meeting attendees and your organization. But it can be overwhelming tracing the path your data takes, evaluating your event app vendor and meeting your IT department’s strict guidelines.

How can you be confident about your mobile event app security?

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Top 10 Event App Essentials

Posted by Angie Sloan on May 17, 2017 10:11:21 AM

We work with meeting planners from all over the world and they are smart, incredible people. They know how to get stuff done. In fact, we are blown away by the feats of wizardry they perform on a daily basis managing events and meetings for their customers and colleagues. They know events inside and out.

We asked 50 event professionals what they find most important in an event app. What are the things that would make their lives and their events better or easier?

Here’s a list of what matters most to them. It's their Top 10 list of app essentials. (Actually there are 11. There was a tie for number 10.)

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Step Up the Feedback: 14 Keys to Better Surveys, Better Events

Posted by Angie Sloan on Apr 28, 2017 7:00:00 AM

You’ve gathered a large group of some of your most important people. People with a shared passion, common interests or specialty areas of expertise. It’s a great time to seek valuable feedback. Not with a huge survey handed to them on their way out the door to the airport or a paper survey left on the seats at each session. You need to connect with your meeting participants where they are—on their mobile devices.

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Staying Connected Long After Your Event is Over

Posted by Samuel Bavido on Apr 7, 2017 12:04:34 PM

Your event is finished! People are flying home, the speakers have answered their last questions, and everyone is riding the high of a renewed vision for your organization. And even though you are exhausted, and glad the event is finally done, you can’t help but wonder if there isn’t a way to carry this energy forward.

Enter the 365 App.

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Choosing is Hard: Which Event App Features Do You Need and Which Can You Skip?

Posted by Becky Fittro on Mar 15, 2017 11:00:00 AM

How do you decide which features you need for your event app and which you don’t? Do you need everything the app provider offers? Probably not.

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Connect More! 19 Ideas for Event App Engagement

Posted by Samuel Bavido on Feb 2, 2017 8:00:00 AM

A few weeks ago, a client asked me for ideas on how to increase attendee engagement through the app. So I started writing out a list. Several of my fellow account managers contributed their ideas as well, and the list grew rather quickly.

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6 Picks: Fascinating TED Talks on Personal Growth

Posted by Angie Sloan on Jan 1, 2017 8:30:29 AM

The beginning of a new year is a great time to think about where we've been, where we want to go and how we'll get there. These six TED Talks, from the second half of 2016, will inspire and inform, make you laugh and challenge you to assert yourself or to think differently. Each deals with personal growth in some manner. Not a bad way to get motivated for the new year. 

We're kicking off the six picks with one that offers big lessons learned from the small screen—soap operas. C'mon, you know you're curious...

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When is an Event App More than an Event App? When it's a Game-Changing Data Machine.

Posted by Pete Skeele on Dec 15, 2016 3:07:53 PM

Facebook: A Data Juggernaut

It’s amazing to think that what is now the global social phenomenon, Facebook, started when Mark Zuckerberg and some friends built a social platform for fellow college students. Now more than one billion people globally use Facebook and the company has one of the largest market caps in the United States economy. It has turned into a juggernaut of advertising revenue and is valuable to marketers because of the amazing amount of data it throws off about its users.

Why do companies advertise on Facebook? What makes Facebook so authoritative when it comes to analyzing user behavior?

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Ease the Pain: Solving the Top 5 Event Headaches by Using an Event App

Posted by Samuel Bavido on Nov 18, 2016 5:41:25 PM

At Gather Digital, we work with event planners from all over the world. Be it a huge technology expo, a small meeting for important clients, a professional development conference or a university reunion with alumni traveling from all over the country, we know somebody who has organized that type of event.

With access to so many people in the field, it only made sense to get some insight to pass on to you! So we put together a survey, and asked 50 event professionals to let us know what causes them the most headaches. Here we present their top five event-planning pains, along with some tips on how to alleviate those headaches.

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Know Your Participants: What Your Event App Can Tell You and What You Can Do About It

Posted by Angie Sloan on Nov 5, 2016 9:51:41 AM

The holy grail of many meetings is learning more about your constituents. You can do your job better when you know more about the people you are serving. You can do all that with your event app.

The trick is garnering the most intelligent information—be it direct or behavioral feedback. And then, of course, knowing what to do with it. 

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